In this article, we will take a leisurely stroll through the strategic planning process. This includes the model most used in textbooks and courses on corporate strategy. The strategic planning process consists of the following steps: Vision Statement Mission Statement Corporate Goals Corporate Strategy Metrics Vision Statement A vision statement is a … [Read more...]
Corporate Strategy: How to Get a Competitive Edge
Corporate Strategy refers to the methods with which an organization achieves its goals. In the world of corporate strategy, the development of strategy is the third in a three step process, in this order: Corporate vision defines the state the organization wants to be in over the long term. Corporate goals define the metrics to which the company wishes to strive, … [Read more...]